SUPERBOOST is joining Netball Australia, the Origin Australian Diamonds and the Australian National Championships as their hydration partner until the end of 2023.
Offering more than just sports hydration, the company was founded to act as a vehicle to give back to local sport, whilst empowering the next generation of athletes. For every case sold, proceeds will go towards the SUPERBOOST fund, giving the sports stars of tomorrow the best opportunities and support through grassroots participation.
After being in development for more than two years, SUPERBOOST launched in March.
SUPERBOOST is an eco-friendly, natural, low sugar and calorie drink.
Diamonds midcourter Jamie-Lee Price is one of the high-profile athletes behind the sports drink, having been heavily involved in all aspects from product to business development.
“SUPERBOOST is driven to support and further enhance the sport of Netball in Australia, from the grassroots level all the way to the elite,” said SUPERBOOST co-founder and AFL player Tom Phillips.
“We look forward to exploring and growing the partnership between SUPERBOOST and Netball Australia, through the provision of performance hydration now and into the future.”
Netball Australia’s Executive General Manager – Commercial, Events and Suncorp Super Netball, Adam Richardson, welcomed SUPERBOOST.
“We’re excited to partner with SUPERBOOST, a sports hydration company that supports our athletes and empowers the next generation of netballers,” Richardson said.
For more information on SUPERBOOST click here.
